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中文Pricing research
Find the price that maximises revenue, not just the one that feels safe.
Ask customers what they’d pay at each price point and see your demand and revenue curves in minutes. No consultants, no spreadsheet modelling.
14-day free trial · Every research method on every plan
Gabor-Granger · Revenue curve
Sample report
Revenue
Demand
Revenue-maximising price: $29
The problem
Most startups copy a competitor’s price or pick a round number. Half of software companies have never run a pricing study (Lenny’s Newsletter). Yet a 1% better price can lift profit by up to 11%. Underpricing quietly costs you runway; overpricing kills conversion.
How Survey Blaster solves it
Built in, with the report done for you.
Gabor-Granger price ladder
See how demand falls as price rises. The report plots demand and revenue curves and marks the revenue-maximising price.
Conjoint / choice experiments
Test packages of features and prices together to see which combinations people choose.
Two-sided marketplaces
Give buyers and sellers their own tracked link, then compare what one side will pay with what the other will accept.
Segment it
Pass a segment, plan or region in the survey link, set quotas, then split results to see whether price sensitivity differs by customer type.
Price in local currency
Add a prefix or suffix ($, €, £) to price questions and run the survey in your customers’ language.
Example
See it in practice.
Fictional example.
A home-services marketplace surveys households and tradespeople separately, with a tracked link for each side. The Gabor-Granger report shows a job price households accept and a payout tradespeople need, leaving a take rate that keeps the marketplace viable.
Which plan you need
Basic covers a full pricing study (about 300 completed responses). Choose Team if a colleague needs access, or if you buy panel sample and need respondents redirected back.
Compare plansFAQ
Questions, answered
How many responses do I need?
No fixed rule exists for Gabor-Granger. Aim for a few hundred, and around 200 per segment you want to compare.
Do you support Van Westendorp?
Not yet. Gabor-Granger and conjoint are available today.
Will survey answers match real buying behaviour?
People overstate what they’ll pay, so treat results as a ceiling. Confirm with a live price test or pre-sales.